So, if you’re visiting Madrid at Christmas, why not immerse yourself in the city’s local atmosphere and take part in the Christmas traditions that Madrileños love most? Discover them!

Do all your Christmas shopping in Madrid

Are you in Madrid this December or January? Here’s your best chance to do all your Christmas (or post-Christmas) shopping. Visit Calle Preciados, the iconic Gran Vía, or any of the streets on our list of the best places to shop in Madrid.

Take a chance and buy a lottery ticket

Buying Christmas lottery tickets is a major tradition throughout Spain. In Madrid, the famous Doña Manolita shop attracts huge queues every year of people keen to get their tickets. It’s right in the city centre, on Calle del Carmen, so it’s a must-visit! Who knows, this could be your lucky year.

Try some traditional Christmas desserts

Those with a sweet tooth will love sampling Madrid’s traditional Christmas treats. The most famous is undoubtedly turrón, which comes in all sorts of varieties to suit every taste, though you’ll also find polvorón, marzipan, candied fruit and, of course, the Roscón de Reyes in every shop. Pick up these artisan Christmas sweets at Horno de San Onofre or Casa Mira, two of Madrid’s best-known traditional bakeries.

Enjoy the sights of Madrid lit up from the Naviluz

Christmas lights are a Christmas tradition in Madrid, and there’s no quicker way to see them all than by hopping on the Christmas bus, the Naviluz, which travels along the city’s most iconic illuminated streets. You can buy tickets for the Naviluz until 6 January, priced at €7 per adult and €3 per child.

Come and see the Three Kings’ Parade in Madrid

The evening of 5 January is one of the most special nights of the year in the city. On this date, Madrid’s Three Kings Parade takes place, an event designed for children but which adults also enjoy. The Three Kings from the East take part in the parade, having just arrived to visit all the children’s homes and leave presents. From their floats, the kings and their pages shower the crowd with sweets. It is very common to see people with umbrellas and even ladders to catch as many sweets as possible.

Find accommodation in Madrid

At Único Hotels, we offer you the finest accommodation in Madrid, located in one of the city’s most exclusive areas. The Hotel Único Madrid is situated right in the heart of the ‘Golden Mile’ in the Salamanca district, a fantastic shopping area and a very peaceful setting where you can enjoy your stay in Madrid, just a stone’s throw from the city centre.

Enjoy the luxurious facilities and services of our 5-star boutique hotel in Madrid, where you can sample Michelin-starred cuisine at the Ramón Freixa restaurant or unwind in our wellness area, complete with a gym and beauty treatments.

Book your stay at Hotel Único Madrid here.

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